Lead Generation Website3x more listing inquiries
Etobicoke Real Estate Agent
A hyper-local site built to dominate Etobicoke real estate searches.
◆ Client
Solo Realtor · Etobicoke, ON
◆ Timeline
4 weeks
◆ Services
- · Web Design
- · Hyper-Local SEO
- · IDX Integration
- · Lead Funnels
The Story
An experienced Etobicoke realtor was losing listings to flashier competitors with bigger marketing budgets — even though her client reviews were stronger. We built her a site that competed on substance, not flash, and dominated the searches that actually mattered.
The Challenge
She was invisible for 'Etobicoke realtor' and buried for every neighbourhood search. Her existing site had a generic template, no neighbourhood guides, and no way to capture leads outside of business hours.
The Approach
- 01Built 12 neighbourhood-specific landing pages (Mimico, Long Branch, The Kingsway, Humber Bay, etc.)
- 02Added live IDX listings with filters specific to Etobicoke micro-markets
- 03Created a home-value estimate lead magnet that runs 24/7
- 04Integrated her Instagram reel library as social proof on every page
- 05Wrote conversion-first bios that led with outcomes instead of accolades
The Results
3x
Listing inquiries
#1
For 'Mimico realtor'
47%
Of leads after hours
18
New listings in 6 mo
"I stopped chasing leads. The site does that for me. I just show up and close."
— Realtor, Etobicoke